The Board at the Blox (Formerly the Beltline BIA) was a newly formed BIA brand born into the COVID pandemic. Capturing their vision for the future was their first step in the creative process.
Links: The Blox
From constant rejections, feeling like nobody, no sense of community.
To no geniuses needed, just regular people in a thriving inner city with weird and wonderful connections.
From a community of small flowers overshadowed by big towers. Nothing to show, no place to grow.
To no mistaking the elevation, you're a global leader in activation. Voted the most improved, most desirable neighborhood to work, live and play in.
From no more left to invest, less and less of a fit, no reason to stay.
To spending the time exploring the many pockets of concrete and comfort. Looking for the next big game to contribute to and play.
From not flourishing, foundations no longer fertile, and not sure if you fit. Leaving because you're lost.
To people and businesses listening and learning locally, feeling successful and supported. Not selling out but being of service.
What's your vision of the future? Does it inspire you when things get hard and heavy to move forward? Is the image of that future crafted clearly in your mind? Can you put yourself there? Can you share that vision with others as if it's happening right now? It's powerful when you can clearly articulate the gap between where you're at currently and where you want to be. What comes next is just the next step forward towards that dream.