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The Calgary Beltline's 10 Year Vision

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September 21, 2021


SPACE ACTIVATION AND PLACE MAKING

The Board at the Blox (Formerly the Beltline BIA) was a newly formed BIA brand born into the COVID pandemic. Capturing their vision for the future was their first step in the creative process.

Links: The Blox

MEDIA & COMMUNICATIONS (Reputation & Influence)
FORGOTTEN, FIZZLED OUT & REJECTED🔗 UNCOMMON SIZZLE THAT'S ELECTRIC

Missing Link:
From constant rejections, feeling like nobody, no sense of community.
To no geniuses needed, just regular people in a thriving inner city with weird and wonderful connections.

LEADERSHIP & SOCIAL IMPACT (The Difference You're Making)
COMMUNITIES OVERSHADOWED AND CHOKED 🔗 RICH ACTIVITIES THAT STOKE AND EVOKE

Missing Link:
From a community of small flowers overshadowed by big towers. Nothing to show, no place to grow.
To no mistaking the elevation, you're a global leader in activation. Voted the most improved, most desirable neighborhood to work, live and play in.

SPACE & OPERATIONS (Culture and Places)
UNDERUTILIZED & EMPTY PLACES🔗 LANDMARK LOCATIONS & REPURPOSED SPACES

Missing Link:
From no more left to invest, less and less of a fit, no reason to stay.
To spending the time exploring the many pockets of concrete and comfort. Looking for the next big game to contribute to and play.

PERFORMANCE & SALES (Human's in Business)
SELLOUT TRIBUNAL🔗 COMMUNAL GOOGLE

Missing Link:
From not flourishing, foundations no longer fertile, and not sure if you fit. Leaving because you're lost.
To people and businesses listening and learning locally, feeling successful and supported. Not selling out but being of service.

THE BURST

What's your vision of the future? Does it inspire you when things get hard and heavy to move forward? Is the image of that future crafted clearly in your mind? Can you put yourself there? Can you share that vision with others as if it's happening right now? It's powerful when you can clearly articulate the gap between where you're at currently and where you want to be. What comes next is just the next step forward towards that dream.
Read about why you need a vivid vision and guiding document here
READ THE ARTICLE

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